SEGG Media Corporation to Launch David Lloyd-Branded U.S. Sports Arena

SEGG Media Corporation (NASDAQ: SEGG, LTRYW) has entered into a binding Letter of Intent with sports entrepreneur David Lloyd to acquire the rights to his All-Sports Arena in Boca Raton, Florida, valued at $14 million. This agreement, signed during Wimbledon, signifies the U.S. introduction of the David Lloyd brand through a 100,000-square-foot facility named 'Sports.com All-Sports Arena, designed by David Lloyd.' The venue will combine athletic facilities, co-working spaces, and hospitality, featuring AI-powered golf simulators, indoor courts, a gym, and a culinary concept by Todd English. This initiative is the first in a planned global expansion, aiming for over $6 million in first-year EBITDA by integrating Sports.com's digital platform with Lloyd's expertise.